Insights at Your Pace
Silver Scribe can deliver actionable insights at any stage of development. Whether you’re beginning ideation or halfway through your feature backlog, we can help you uncover user experience pitfalls and discover untapped value.
For decades, product teams followed a clear rhythm: research, design, test, build. There was time to explore user needs and validate ideas before anything shipped.
AI has changed product development. Digital experiences that used to take months can now be built in a day. Within a week, the new app is launched, but often the learning stages are skipped. The risk: low adoption and even lower usage. Just because you can create a full-fledged app doesn’t mean people need or want it. Intentional, action-oriented testing keeps you true to customer needs along the way.
Silver Scribe Research helps you test assumptions at any stage, so you can move quickly and build with confidence.
Research Offerings
We offer full stack user experience research. Learn more about the approach we deploy depending on the stage of your project.
GENERATIVE
Purpose: Explore user needs, behaviors, and pain points to inspire new ideas, products, and lines of business
When to use this piece? Before or early in the design process
Goal: Identify and prioritize problems, opportunities, and behavioral archetypes
Methods: User interviews, ethnographic studies, focus groups, open card sorts, diary studies, data mining and analysis
Scope of business impact:
2-3 years of strategic product direction
Deep understanding of user needs
Discovery of lowest friction path to purchase and continued customer loyalty
Investment starts at $100k and a 12-week turnaround
FORMATIVE
Purpose: Create and refine designs for target archetypes and discard solutions that do not fit their needs
When to use this piece? During the design process while refining prototypes and applications
Goal: Measure how well a product meets user needs
Methods: Wireframe and prototype tests, early usability studies, process mapping, tree tests, closed card sorts
Scope of business impact:
Fast design feedback to reduce risk and increase confidence
Improve product findability and usability
Investment starts at $5000 and a 1-week turnaround
EVALUATIVE
Purpose: Assess product usability, effectiveness, and performance
When to use this piece? Throughout the product lifecycle and post launch
Goal: Measure how well a product meets user needs
Methods: Usability tests, UX surveys, heuristic evaluations, A/B tests
Scope of business impact:
Fast design feedback to reduce risk and increase confidence
Improve product findability and usability
Investment starts at $5000 and a 1-week turnaround